Supporting Ukraine: How media & advertising can help

In partnership with IAB Ukraine

Tuesday 20th June   |   12:30 - 3pm

On Tuesday afternoon, VideoWeek will be hosting a leadership event in partnership with IAB Ukraine.

This lunch event will bring together senior industry decision makers interested in supporting Ukraine throughout the war and with the rebuild. Anastasiya Baydachenko, CEO, IAB Ukraine will deliver a recorded message about how the industry can help, whilst Dave Morgan, CEO of Simulmedia will be talking about what he heard from local players in the market during his recent trip to Kyiv. 


Video Introduction
Anastasiya Baydachenko, CEO, IAB Ukraine

How Can Media & Advertising Support Ukraine?


Dave Morgan, CEO, Simulmedia
Danielle Hawley, Head of Global Creative, Uber
Anna Koicheva, Business Development Director, Tatari

Moderator: Tim Cross, Assistant Editor, VideoWeek

CTV 2.0 – What to Expect from the Next Innovation Wave in CTV


Helen Price, Global Chief Investment Officer, Wavemaker
Ian Whittaker, Managing Director, Liberty Sky Advisors
Stephen Byrne, Managing Director, Nordics, RTL

Moderator: Vincent Flood, Editor-in-Chief, VideoWeek

Embracing Change: How AI Can Lift Brands & Business


Sarah Salter, Global Head of Innovation, Wavemaker

Moderator: Dan Meier, Reporter, VideoWeek


08:30 am
9:00 am
Welcome and Introduction


Tim Cross, Assistant Editor, VideoWeek

09:10 am
How WWF works with business to deliver positive impact on a global scale


Daniel Murray, Partnerships & Sustainable Business, WWF

09:30 am
The Role of Advertising in Building a Sustainable Economy


Stephen Woodford, CEO, Advertising Association
Moderator Vincent Flood, Editor-in-Chief, VideoWeek

09:50 am
How Will ESG Commitments Impact Media and Marketing in 2023?


Dana Haidan, Chief Sustainability Officer, Virgin Media O2
Emma Newman, CRO, EMEA, PubMatic
Andy Power, Founder, Legacy Media
Moderator Tim Cross, Assistant Editor, VideoWeek

10:35 am
Towards Standardisation & Trust in Carbon Measurement


Russell Foxley, Data Innovation Specialist, The Guardian
Laura Wade, Head of Sustainability, EssenceMediacom
Anne Coghlan, Co-Founder & COO, Scope3
Moderator Tim Cross, Assistant Editor, VideoWeek

11:05 am
Coffee Break

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Let us know if you are interested in attending VideoWeek’s welcome drinks at the Villa. Due to capacity constraints at the Villa, registration does not guarantee entry to events.

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